I wasn’t expecting much for packaging when the Sugo Pack came in, I mean, it's just a carrying bag. Normally laptop bags and similar come in a plastic bag at best. Silverstone stepped up and did a little more for the Sugo though. They packed the carry case in a black and blue box that matches other Silverstone products. The front does have a picture of the case on it and on the side of the box we even found a specification list. The Specification listing is nice because you want to make sure that your rig is going to fit inside. Inside the Sugo Pack was folded up nice and tight and wrapped in a plastic bag.