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apples-lionIs this not a website for PC enthusiasts who care about Windows and about gaming and modifications to their computers?· Yes, yes it is. But there are several reasons why the PC world should look towards Lion as a way that the entire PC world may end up going.

The latest version of Apple’s Mac OS X operating system shipped earlier this week. Among Apple fan boys, like myself, it is referred to as Lion, but is also known as 10.7. It has launched to mixed reviews; some people seem to really enjoy it, while others seem to believe that it is a step backwards in OS development. Some people have even gone as far to say that this version of the operating system is the Apple equivalent of Vista. Those are some harsh words.

Article by: Chad Kirchner
I am admitted drinker of the Steve Jobs magic Kool-Aid. I am CompTIA A+ certified and an Apple Certified Support Professional. I presently work in technology retail sales. I am a fan of all things technology and wish to bring my insight, perspective, and analysis to the world of technology. You can visit me on the web (under construction) at http://www.chadkirchner.com or follow me on Twitter @chadkirchner.

The Mac App Store
The Mac App Store is not a new feature of Lion, but has been around for a few months. However, the Mac App Store is an extremely important development in the computer world, and a change from the status quo that has existed for decades.

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When you purchase an app in the Mac App Store, you can immediately download it. There are no product keys to keep track of, because Apple keeps track of the licensing for you. You can install the software as many times as you would like, across as many computers as you would like (as long as they are all linked to your Apple ID), and the Mac App Store program also makes sure your software is up-to-date. If you ever have to reformat your hard disk drive, reinstalling software is a breeze. Just access the Purchased tab at the top and you are on your way to reinstalling every piece of software you own with a single click.

Many Mac users have wildly adopted the Mac App Store, and developers enjoy the ease of distributing their software (even if Apple claims their 30% commission). I do very well see Microsoft doing something like this in the future, because everyone seems to benefit. One of the many complaints about Apple is their closed ecosystem, but from the average consumer’s perspective, a closed ecosystem does generate a better user experience, which should put us enthusiasts on notice for the way things are going.

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