Packaging
Customers may have a little trouble distinguishing between the different 7xxx series from XFX. Aside from a few minor font differences and of course model name itself, the packaging is practically identical. We usually see wider, elongated box with video cards; the current family of cards feature a taller box much closer the actual dimensions of the card. Other manufactures typically use the extra space for accessories and insert, XFX has still managed to pack quite a bit.
The box is littered with information, from screenshot comparison to feature badges, and even has a nice output diagram that can be used to ensure the card you're buying will have your desired port. As you put the card in your cart, you'll be further convinced you made the right choice with a collection of XFX's review awards, enjoying the company of LanOC Reviews' Editor's Choice and Top Honors awards.
Inside we see the space management XFX has engineered, the card itself secured in an anti-static bag and tucked under an cardboard insert that houses a plethora of extras, including install guides, warranty information, product catalogs, a unique Do Not Disturb doorhanger with the card's serial number and tech support information, a metal case badge, and a Crossfire bridge.