I dont know where the truth lies on this but I expected a reaction from Nvidia to the 7950 launch, most probably an announcement of the upcoming GPU's with a launch schedule, or simply a price cut.
The launch of 7950 is clearly a bigger threat to gtx580 than that of 7970. And this due to the fact it counters it at a lower price point with the added bonuses of 3gb ram and o/c Headroom.
The silence of Nvidia is deafening.
A pesimist would say that the company appears to be in a state of shock and denial.
Avoiding announcements for the products (while competition runs rampant) is clearly a demonstration of the product's immaturity.
Avoiding price cuts can be explained as a desperate effort to deny defeat in the performance sector, since there will be no swift replacement of the current products with new better performing ones. Thus the organization assumes, a "continue as usual stance", in order not to alert the stock markets, which would definitely be alerted if the current product line was devaluated with no obvious release schedule for a new "soon to come" GPU line.
Moreover if the info about Gtx 580 not being produced is true, a price cut could lead to supply problems and make the new product's absence even more visible.
semiaccurate.com/forums/showthread.php?t=6034&page=45
semiaccurate.com/forums/showpost.php?p=150793&postcount=445
IDk I'm bored. and I kind of agree with this dude.